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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

Michigan Approves New Laws Limiting COVID-19-Related Liability - H.B. 6030, H.B. 6031, H.B. 6032, H.B. 6101

Michigan Governor Gretchen Whitmer (D) signed four bills into law on October 22, 2020 - - H.B. 6030, H.B. 6031, H.B. 6032, H.B. 6101 -- to limit unwarranted COVID-19 exposure-related lawsuits against businesses and protect workers against workplace infection. The Insights Association supported the bills, which were locked together as a legislative package.
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Insights Association Joins TCPA Challenge at the Supreme Court

Insights Association Joins TCPA Challenge at the Supreme Court

The Insights Association joined an amicus brief in a U.S. Supreme Court challenge to the definition of an autodialer in the Telephone Consumer Protection Act (TCPA). The leading nonprofit trade association representing the marketing research and data analytics industry joined 10 other business groups in the filing, including the U.S. Chamber of Commerce, American Financial Services Association, and Business Roundtable.
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Paycheck Protection Program Flexibility Act Signed Into Law

President Trump signed the Paycheck Protection Program Flexibility Act (H.R. 7010), legislation advocated by the Insights Association, into law on June 5, 2020. It improves the ability of small businesses to utilize the Small Business Administration (SBA)'s Paycheck Protection Program (PPP) loans to offset the impact of the COVID-19 crisis. IA endorsed the Act (and its Senate counterpart) and urged Congress to pass it.
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President Trump Signs Paycheck Protection Program and Health Care Enhancement Act into Law

President Donald Trump signed the Paycheck Protection Program and Health Care Enhancement Act (H.R. 226) into law on April 25, 2020, providing $484 billion in financial assistance and funding for various programs in response to the COVID-19 crisis, including the small business loan programs launched and expanded by the March 27th CARES Act.
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