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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

Archive by author: Howard FienbergReturn
Based in Washington, DC, Howard is the Insights Association's lobbyist for the marketing research and data analytics industry, focusing primarily on consumer privacy and data security, the Telephone Consumer Protection Act (TCPA), tort reform, and the funding and integrity of the decennial Census and the American Community Survey (ACS). Howard has more than two decades of public policy experience. Before the Insights Association, he worked in Congress as senior legislative staffer for then-Representatives Christopher Cox (CA-48) and Cliff Stearns (FL-06). He also served more than four years with a science policy think tank, working to improve the understanding of scientific and social research and methodology among journalists and policymakers. Howard is also co-director of The Census Project, a 900+ member coalition in support of a fair and accurate Census and ACS. He has also served previously on the Board of Directors for the National Institute for Lobbying and Ethics and and the Association of Government Relations Professionals. Howard has an MA International Relations from the University of Essex in England and a BA Honors Political Studies from Trent University in Canada, and has obtained the Certified Association Executive (CAE), Professional Lobbying Certificate (PLC) and the Public Policy Certificate (PPC). When not running advocacy for the Insights Association, Howard enjoys hockey, NFL football, sci-fi and horror movies, playing with his dog, and spending time with family and friends.
Specific and Measured Restrictions on Non-Compete Agreements Supported by the Insights Association

Specific and Measured Restrictions on Non-Compete Agreements Supported by the Insights Association

While the Insights Association “agrees that there should be restrictions on noncompete agreements” in employment contracts, the leading nonprofit association for the insights industry filed comments on April 18, 2023 differing with the Federal Trade Commission's proposed regulations on “what such restrictions should look like and how they should be achieved.”
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Fighting for You: March 2023 Legislative & Regulatory Update

Fighting for You: March 2023 Legislative & Regulatory Update

Welcome to spring, where the insights industry has been facing challenges in regulation and legislation, including state and federal data privacy (especially the finalized rules you need to know in California), the treatment of research subjects as independent contractors, and prohibitions on non-compete agreements. We also welcomed the new scathing conclusions of a federal investigation into the Census Bureau’s attempt to compete against the insights industry, and reviewed the players on Congr...
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NTIA Exploring How Data Practices Affect Civil Rights

NTIA Exploring How Data Practices Affect Civil Rights

In response to a federal inquiry into privacy, equity and civil rights, Privacy for America urged “recommendations that will buttress and improve upon existing civil rights protections in ways that will not unreasonably restrict access to data that substantially benefits all of America.” The coalition also cited the Insights Association's Inclusion, Diversity, Equity and Access (IDEA) Council efforts as evidence of how responsible data use can benefit underserved or marginalized communities.
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