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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

Archive by author: Howard FienbergReturn
Based in Washington, DC, Howard is the Insights Association's lobbyist for the marketing research and data analytics industry, focusing primarily on consumer privacy and data security, the Telephone Consumer Protection Act (TCPA), tort reform, and the funding and integrity of the decennial Census and the American Community Survey (ACS). Howard has more than two decades of public policy experience. Before the Insights Association, he worked in Congress as senior legislative staffer for then-Representatives Christopher Cox (CA-48) and Cliff Stearns (FL-06). He also served more than four years with a science policy think tank, working to improve the understanding of scientific and social research and methodology among journalists and policymakers. Howard is also co-director of The Census Project, a 900+ member coalition in support of a fair and accurate Census and ACS. He has also served previously on the Board of Directors for the National Institute for Lobbying and Ethics and and the Association of Government Relations Professionals. Howard has an MA International Relations from the University of Essex in England and a BA Honors Political Studies from Trent University in Canada, and has obtained the Certified Association Executive (CAE), Professional Lobbying Certificate (PLC) and the Public Policy Certificate (PPC). When not running advocacy for the Insights Association, Howard enjoys hockey, NFL football, sci-fi and horror movies, playing with his dog, and spending time with family and friends.
Fighting for You: August 2022 Legislative and Regulatory Update

Fighting for You: August 2022 Legislative and Regulatory Update

The Insights Association has worked throughout July and August to improve a comprehensive federal privacy bill that passed out of committee in the U.S. House, counter a harmful bill in Delaware, and urge changes to California’s pending state privacy regulations. Also, IA’s campaign for transparency in the Census Bureau’s Ask U.S. Panel project, which would compete against the insights industry, has spurred Congressional action.
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Senate Appropriators Demand Census Bureau Transparency on Ask U.S. Panel

Senate Appropriators Demand Census Bureau Transparency on Ask U.S. Panel

The Senate Appropriations Committee will require a detailed report from the U.S. Census Bureau about the Ask U.S. Panel, which the Insights Association has warned "could waste millions of taxpayer dollars in a vain attempt to compete with existing online research panel providers, instead of simply purchasing those services on the open market for a fraction of the cost.”
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