We are dedicated to standards, ethics, and best practices

We offer educational resources at your fingertips

We are fighting for our members across the U.S.

We protect and create demand for the evolving industry

Upcoming Conferences & Learning Opportunities

The Corporate Researchers Conference (CRC) was developed for client-side insights leaders and practitioners committed to advancing the profession.

Register

articles

FCC Should White List Research Callers - Insights Association response to robocall proposals

Howard Fienberg 8/1/2017

Government Affairs

The Federal Communications Commission (FCC) should require voice service providers and call blocking service providers to check a white list of legitimate dialers before blocking a telephone number, according to comments from a leading research association.
New NTIA Facial Recognition Best Practices Advance Research and Consumer Privacy

Howard Fienberg 6/30/2016

Government Affairs

A new set of industry best practices for protecting consumer privacy in facial recognition technology, resulting from a multistakeholder process overseen by a federal government agency, will advance privacy safeguards while also carving out most research and analytics uses of the technology.
CASRO and MRA Join Suit Against the FCC’s New TCPA Rules

Howard Fienberg 8/13/2015

Government Affairs

America’s two national associations representing the profession and industry of survey, opinion and marketing research have filed a “motion to intervene” in a court case against new telephone rules from the Federal Communications Commission (FCC).

The Learning Channel

Unlock the Power of Data Storytelling and Transform Your Data into Actionable Insights

Enroll Now

The Framework that will help you produce your own Business Impact of Insights Report

Enroll Now

Demonstrate how generative AI can be effectively deployed in all stages of the research process

Enroll Now

OUR MEMBERS

View all members

The Insights Association (IA) champions, protects, and creates demand for the ever-evolving insights and analytics industry by promoting its indisputable role in driving business impact. Every dollar earned is reinvested in maintaining quality standards, legal and business advocacy, education, certification, and member support, fostering an environment where all can flourish. IA is your professional home, providing invaluable membership for agencies, brand-side departments, and individuals involved in generating and implementing insights or analytics.

Join Now

Insights Association

Upcoming Conferences & Learning Opportunities

articles

FCC Should White List Research Callers - Insights Association response to robocall proposals

New NTIA Facial Recognition Best Practices Advance Research and Consumer Privacy

CASRO and MRA Join Suit Against the FCC’s New TCPA Rules

The Learning Channel

OUR MEMBERS

Our Members

**Join the community of Insights & Analytics Professionals**

The US Insights & Analytics Trade Association