Schedule

Chicago, IL | September 9 -11, 2025

Schedule

IA’s largest event brings together client-side insights leaders and forward-thinking practitioners to leap ahead in the face of rapid change.

Who Attends

Anticipate. Adapt. Accelerate at CRC 2025.

Setting attendance records the past two years, CRC has and always will be developed by corporate researchers for corporate researchers.

IA’s largest event is your gateway to the knowledge, tools, and cutting-edge strategies you need to not just keep up – but leap ahead.

Brand-led presentations of novel research techniques and case studies illustrating true business impact will continue to be an event hallmark.

PLEASE NOTE: The Schedule below is a preliminary draft. Specific sessions noted may shift to a different day & time..

Explore the CRC 2025 Schedule

Fresh Takes, Needed Perspectives from “Outside” Experts

Dr. Nicholas Epley

Behavioral science expert, author of Mindwise, and professor at the University of Chicago Booth School of Business

Cecily Sommers

Strategic advisor to leading brands; named one of Forbes’ Top 50 Female Futurists

Dr. Marcus Collins

Bestselling author of For The Culture, and Marketing Professor at the University of Michigan

Ron Tite

Purpose-driven marketing expert and bestselling author

Space is limited and only CRC registrants can RSVP, so act fast before tickets sell out!

Charting options, driving growth, shaping outcomes. IA members make a difference.

Register Now

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