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Stay at the forefront of the consumer insights and analytics industry with our Thought Leadership content. Here you’ll find timely updates on the Insights Association’s advocacy efforts, including the latest legislative and regulatory developments that impact how we work. In addition, this section offers expert perspectives on innovative research techniques and methodologies, as well as valuable analysis of evolving consumer trends. Together, these insights provide a trusted resource for professionals looking to navigate change, elevate their practice, and shape the future of our industry.

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CPRA Regulations Nearly Complete as Insights Association Makes Final Recommendations

CPRA Regulations Nearly Complete as Insights Association Makes Final Recommendations

The leading trade association for the insights industry shared in its final thoughts with California’s regulator on rules implementing the California Privacy Rights Act (CPRA), particularly noting that it does not believe that the drafters of the law intended to restrict audience measurement and expressing concerns about the quick turnaround between the rules' completion and their enforcement.
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Fighting for You: October 2022 Legislative and Regulatory Update

Fighting for You: October 2022 Legislative and Regulatory Update

Consumer data privacy and security concerns, including progress towards a new trans-Atlantic data deal, a new law in California and proposed rules in California and at the FTC, were top of mind for the insights industry in October. In addition, concerns about draft U.S. Department of Labor regulations impacting research subjects’ status as independent contractors, and miscellaneous other new laws, remain salient.
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