Exhibitors & Sponsors Descriptions

Chicago, IL | September 9 -11, 2025

Exhibitors & Sponsors

IA’s largest event brings together client-side insights leaders and forward-thinking practitioners to leap ahead in the face of rapid change.

Welcome to Our Exhibitors & Sponsors

We are proud to showcase the organizations that make this event possible. Our exhibitors and sponsors represent a wide range of expertise, innovation, and leadership within the industry. Explore the company descriptions below to discover valuable partners, solutions, and resources that can help you and your organization thrive.

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Premier Sponsor

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Dynata is uniquely equipped to deliver the high-quality data you need to power informed decision-making With the industry’s largest first-party panel of more than 70 million people, Dynata combines unmatched respondent access, an unrivalled approach to delivering the highest quality data available in our industry, and end-to-end solutions to support your projects at every stage. Trusted by over 80% of the Fortune 500, including top companies like Google, Meta, McKinsey, P&G, Starbucks, and WSJ, Dynata is the most reliable partner for first-party data, media measurement, and activation solutions.

Platinum Sponsors

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Material is a global strategy partner that combines deep human insights with modern technology – a proprietary science + systems approach that speeds engagement and growth for the world’s most recognizable brands and innovative companies. We design + build customer-centric business models and experiences to create transformative relationships between businesses and the people they serve.

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PSB Insights is a global research consultancy that's been around for nearly 50 years. They've built a reputation over that time supporting clients across tech, media, financial services, government, and more on high stakes challenges across brand, comms, and product. Their mission is to bring decisions out of the dark for their clients via disruptive methodologies, smarter working models, and a relentless pursuit of better decision-making.

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Rival Technologies and Reach3 Insights are the pioneers in conversational research and the leading authority on insight communities. Rival’s mobile-first, conversational platform helps transform conventional surveys into personalized research experiences that emulate the way people communicate today. Reach3 is an award-winning full-service consulting firm that uses immersive, in-the-moment research designs and dynamic digital storytelling to deliver deep experiential insights. Amplified by AI, Rival’s and Reach3’s conversational research approach delivers higher response rates, deeper engagement and faster time-to-insights. To learn why brands like Coca-Cola, Dell Technologies, Kimberly-Clark and Warner Bros. have made the switch to conversational, please visit rivaltech.com or reach3insights.com.

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Authenticity matters to your brand and it should matter in your insights. The Link Group authentically engages with you, your customers, and your stakeholders to connect deep insights that identify untapped opportunities. You will love our work, and you'll love working with us even more. Let’s Link up!

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Zappi is the leading agile market research platform that makes you smarter the more you use it. We help brands make every advertising and product idea better than their last through faster, more affordable, and better consumer insights. Our mission is to help businesses grow smarter, drive better ways of working, and build stronger brands by bringing consumers into every stage of the creative process.
Zappi has been named the Best Marketing Insights Platform by the 2023 MarTech Breakthrough Awards and one of the hottest martech companies by Business Insider, and our award-winning culture has been recognized by Fast Company, Comparably, Quirks, Great Place to Work, and more.
A certified B-Corp, Zappi is committed to net-zero, fostering a diverse and equitable workplace, and using our technology to benefit the communities we serve. With over 300 employees in more than 13 countries, we are a hybrid company where career growth is equitable for everyone, whether you do your best work fully remotely, from an office, or a mix of the two.


Gold Sponsors

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At C+R Research, a full-service marketing insights agency, we've been helping brands grow for over 60 years, delivering great research, deep perspective, and committed client service. Known for designing innovative custom research methodologies and high-quality analytical insights, we offer an array of effective, customizable techniques for research in the U.S. and globally, including a full suite of agile solutions that enable flexible and affordable quick-turn research. We are recognized for our expertise in the B2B, generations, youth and family, multicultural and LGBTQ+ consumer segments. Our shopper insights practice is led by former client-side researchers who have deep expertise and understanding of today's omnichannel shopper. And our suite of Illuminator shopper solutions provides the most complete, detailed, and up-to-date data on consumer purchase behaviors. Whatever the business challenge, our goal is to always provide smartly designed research and thoughtful insights that inspire decisions and accelerate brand growth.

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Canvs helps brands understand what their customers are saying and what to do about it. Powered by AI, Canvs sifts through thousands of open-ended survey responses, reviews, comments, and conversations to quickly surface the themes, trends, emotions, issues, and ideas that matter most.

By accelerating speed to insight across qualitative and quantitative data, surfacing the signals that matter most, and elevating the quality of analysis, Canvs empowers research and customer insights teams to move more efficiently and deliver sharper insights, while giving leaders the strategic clarity to make smarter decisions and build deeper customer relationships.

With Canvs, brands move from insight to impact—unlocking the clarity needed to create exceptional experiences, smarter strategies, and long lasting customer loyalty.

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Discuss is helping leading organizations, brands and agencies across the globe turn people's experiences into insights. Hundreds of thousands of Market Insights, CX and UX professionals trust Discuss to go beyond data points and bring in-depth insights to life across their organization in real-time, transforming customer relationships. With Discuss, hundreds of global brands and agencies such as Unilever, Target, Ipsos, KraftHeinz, Netgear, Ford, and Mastercard are making more informed strategic decisions faster than ever before. Our platform has been recognized on Deloitte's Technology Fast 500 list and one of the most innovative market research companies for seven consecutive years in the annual Greenbook Research Industry Trends (GRIT) report. Our unique capabilities drive value across a variety of product development, marketing and advertising, customer closeness and competitive feedback programs, driving impact and improvements across the market research process:

  • Enable structured conversations and unmoderated feedback at scale
  • Effortless coordination of scheduling & consent
  • Maximize respondent engagement
  • Auto-generate never before seen insights
  • Easily share research insights and highlights

For more information, visit www.discuss.io.

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Knit is an end-to-end Insights Platform combining the power of Quant, Video and AI to help brands get a quicker and more holistic understanding of their target audience.

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quantilope automates consumer research to unlock high quality insights with speed & ease. Our Insights Automation Platform offers AI-driven advanced quantitative and qualitative solutions to support data-driven decision making. Founded in 2014, quantilope was named one of the top 50 most innovative suppliers for consumer research worldwide (Greenbook GRIT Top 50 Most Innovative Suppliers 2021), and is one of the fastest growing technology companies in Germany (Deloitte Tech Fast 50, 2021). quantilope powers consumer insights in brand awareness, market segmentation, advertising testing, product concepts and pricing analysis for over 300 brands including Nestle, Pepsi, Danone, Deutsche Telekom, PBS, OMD, and more.

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Woxi is a next generation predictive analytics platform for innovation decision makers. It is built to drive more confident and faster decision-making by applying sales prediction at every stage and for every initiative, using the preferred insights and data you already own. Woxi is a global innovation company, building industry-leading frameworks, models, and software. We are modern, agile product development specialists with decades of experience in new product innovation. We work with the largest multinational companies and help teams make better innovation decisions through prediction.

Exhibitors | Sponsors

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Aftercare helps marketers & insights teams gather deeper insights through an always-on brand tracker powered by AI.

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The Alida Research Platform enables innovative brands to create highly engaged research communities to gather feedback that empowers better user experiences and product innovation. Over 6 million participants around the globe actively engage with the Alida research platform.
Leading companies like Max, Adobe, Warner Bros. Discovery, and lululemon depend on Alida’s community-centered research platform to deliver fast and reliable customer feedback at scale so they can build better products, refine user experiences, and test marketing campaigns.
Learn more at www.alida.com.

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Applied Marketing Science (AMS) is a leading market research and consulting firm located in Burlington, Massachusetts. For over 35 years, AMS has helped product developers, customer experience professionals, and executives use customer insights to develop better products and services. With roots in the MIT Sloan School of Management, we take pride in utilizing systematic and cutting-edge methodologies, such as the latest advancements in AI technology. Our team is experienced in difficult markets with complex value chains and sophisticated customers, as well as in broad consumer markets with extensive segments and usage occasions.

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Aurora WDC, founded in 1995, helps organizations of all sizes to establish custom insights programs supporting strategic, market, and competitive intelligence capabilities. These solutions range from research-based ad-hoc and retainer-based programs to bespoke software solutions that automate the workflows for clients in these areas.

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A privately owned, tech-driven consumer insights consultancy, Bellomy has earned a reputation for engaged collaboration and advanced technology. Our insights, guidance, and tools empower client-partners to make critical decisions with confidence and forge stronger relationships with consumers.
Our clients represent a broad range of industries, including utilities, financial services, CPG, retail, and others—demonstrating our versatile expertise and adaptable solutions.
With our high-touch, high-tech approach, we act as a trusted extension of your team. Our clients also benefit from the cutting-edge insights technology developed by our in-house development team.

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Big Village provides always-on insights through projects and programs designed to deliver ready-access, fast-track learning and human-led decision support.

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AI-driven trend prediction for new product innovation.

BoltChatAI

Bolt Insight is transforming qualitative research with BoltChatAI’s AI-Moderated Qual at Scale capabilities, enabling businesses to push beyond surface-level responses and uncover deeper consumer truths. Through AI moderation, real-time dynamic probing, and guided discussions, it challenges assumptions, reveals hidden insights, and prevents generic responses.

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